The user testing process encompasses writing a script to be read to the volunteer users giving an overview of the application and the user testing process. Each volunteer is provided with three tasks for completion on the Lo-Fi prototype and is recorded performing these tasks. They are assured that their participation can be halted per their request at any time during the user testing execution.
In Depth
Hookline Falls Creative (HFC) was founded in 2020. With a staunch commitment to regional roots and a dedicated focus on global accessibility, HFC actively listens to customer needs.
Demonstrating a willingness to defy convention through innovation drives the management and ingenuity of the HFC staff.
Rooted in the modern simplicity of design and with a focus of your identity’s values, our branding technique includes the subtle nuances of design to ensure that your branding is what stands out as the star.
Hookline Falls
Inspired by local history, the HFC brand exudes the depth of community roots (through the prominence of a long ago hook-shaped island in the Merrimack River) aligned with the vastness of the falls echoing the sentiment of the infinite possibilities of graphic design.
What We Do
From comprehensive graphics branding packages to photography and livery designs, HFC is versatile in meeting diverse customer needs.
Marketing transcends many mediums and industries, and we are proud to be able to deliver notable results for everyone.
Ours is not a one-size-fits-all approach. We work in close partnership with you to discern the essence your branding requires, and to determine which design elements and principles best reflect your overall message.
With HFC as your guide, your design will be as unique as your company. Actualize your future with HFC today!